Global marketing : foreign entry, local marketing & global management / Johny K. Johansson.
Material type: TextSeries: McGraw-Hill/Irwin series in marketingPublication details: New York, N.Y. : McGraw-Hill/Irwin, c2003.Edition: 3rd edDescription: xviii, 654 p. : ill. ; 28 cmISBN:- 0072471484 (alk. paper)
- 0071195637 (International : alk. paper)
- 658.8 21
- HF1416 .J63 2003
Item type | Current library | Call number | Status | Date due | Barcode | |
---|---|---|---|---|---|---|
Books | Wesley Powell Learning Resource Centre | RBC/658.8 JOH (Browse shelf(Opens below)) | Not For Loan | 38275 |
Includes bibliographical references and indexes.
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