A. WESLEY POWELL LEARNING RESOURCE CENTRE (WPLRC)

Wonderful Place to Learn, Research & Collaborate

The essence of international marketing /

Paliwoda, Stanley J.

The essence of international marketing / Stanley J. Paliwoda. - New York : Prentice Hall, 1994. - x, 164 p. : ill. ; 23 cm. - The Essence of management series .

Includes bibliographical references (p. 149-158) and index.

0132848031


Export marketing--Management.

HF1416 / .P348 1994

658.848