A. WESLEY POWELL LEARNING RESOURCE CENTRE (WPLRC)

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1.
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Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2007
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: R/658.82/SHI.

2.
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Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2007
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: 658.82 / SMI.

3.
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Advertising, promotion, & supplemental aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : London South-Western ; Thomson Learning, c2003
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: 658.82/SHI.

4.
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Cases in direct marketing / Herbert E. Brown, Paula M. Saunders, Bruce Buskirk; foreword by Bob Stone. by
Edition: 2nd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, IL, USA : NTC Business Books, c1996
Availability: Items available for loan: Wesley Powell Learning Resource Centre (3)Call number: 658.8/4, ...

5.
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Successful telemarketing : opportunities and techniques for increasing sales and profits// Bob Stone, John Wyman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill., USA : NTC Business Books, c1992
Availability: No items available.

6.
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Successful telemarketing : opportunities and techniques for increasing sales and profits/ Bob Stone, John Wyman. by
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Lincolnwood, Ill., USA : NTC Business Books, c1992
Availability: No items available.

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