A. WESLEY POWELL LEARNING RESOURCE CENTRE (WPLRC)

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1.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: RBC/659.1 BEL .

2.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 4th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass : Irwin/McGraw-Hill, c1998
Availability: Items available for loan: Wesley Powell Learning Resource Centre (3)Call number: 659.1 BEL, ...

3.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001
Availability: Items available for loan: Wesley Powell Learning Resource Centre (4)Call number: 659.1 BLE , ...

4.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. ; London : Irwin/McGraw-Hill, 2001
Availability: Items available for loan: Camp Road Library (1)Call number: CR/659.1 BEL (33972).

5.
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Advertising and promotion : an integrated marketing communications perspective / George E. Belch & Michael A. Belch. by Series: Irwin/McGraw-Hill series in marketing
Edition: 5th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Boston, Mass. : Irwin/McGraw-Hill 2001
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: 659.1 / BEL.

6.
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Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2007
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: R/658.82/SHI.

7.
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Advertising, promotion, and other aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 7th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Mason, OH : Thomson/South-Western, c2007
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: 658.82 / SMI.

8.
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Advertising, promotion, & supplemental aspects of integrated marketing communications / Terence A. Shimp. by
Edition: 6th ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Cincinnati, Ohio : London South-Western ; Thomson Learning, c2003
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: 658.82/SHI.

9.
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Marketing communications : contexts, strategies, and applications / Chris Fill. by
Edition: 3rd ed.
Material type: Text Text; Format: print ; Literary form: Not fiction
Publication details: Harlow, England ; New York : Financial Time Prentice Hall, 2002
Availability: Items available for loan: Wesley Powell Learning Resource Centre (1)Call number: RBC/658.8'02 FIL.

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